Christy Bors
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Connect On
hello@christybors.com
Brand Strategist
+ Copywriter
I’m Christy, and I’ve worked as a content leader and brand copywriter for leading consumer brands – including the #1 DTC online winery in the U.S. My expertise shines with conversion copywriting, performance marketing, digitally-optimized ads, video scripting, and long-form editorial.
Your next great story is on me.
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Luxury Goods
Food/Bev
E-Comm + DTC
“She’s tongue-in-bouquet-spitting cheek.”
2024 Christy Bors
I’ve written for:
Need the right words?
You’re in the right place.
The right words have helped me raise a Napa Valley restaurant from the ground up, script winemakers with The New Yorker, and become a pioneering Copy Director for the no. 1 seated DTC online winery in the U.S.. I’ve had a blast working with food and bev CPGs, luxury DMOs, and magazines.
Throughout my career, I’ve honed a niche expertise and a copywriter’s mindset. l know the good secrets that drive loyal consumers to modern food, wine and lifestyle brands.
Portfolio | Editorial
Portfolio | Product Copy
Portfolio | Brand Positioning
Portfolio | Biographies
Portfolio | Loyalty Marketing
Portfolio | Commercial Scripting
